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Digitising Assembly Line Procedures – Dr. Reddy Laboratories

Learn how Dr Reddy’s Lab digitised their assembly line processes to enable remote assistance, reduce changeover time, and provide training using Augmented Reality.

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How Can Interactive Advertising Enhance Your Business?

Why Experiential Marketing? Benefits and More Home See how interacting with your customers through advertisements, messaging, and chatbots helps in increasing brand awareness, recall, and customer retention. In September 2015, JetBlue…

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Identify your Audience and Gain Reader Insights with Interactive Print

Identify your Audience and Gain Reader Insights with Interactive Print Home Gone are the days when print publishers couldn't collect data about who's reading their work. With interactive print, they're…

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Indian Theatre Meets Mixed Reality, with Zee Theatre [Case Study]

Indian Theatre Meets Mixed Reality, with Zee Theatre [Case Study] Home Theatre meets Mixed Reality - The story of how WOWSOME helped take quality Indian theatre to a larger audience…

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Print is Dying, But Interactive Print Advertising is Future-Proof. Find Out How.

Print is Dying, But Interactive Print Advertising is Future-Proof. Find Out How. Home Print advertising might be on a decline, but Interactive Print is here to save the day. Interactive…

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Why we love Marketing (and you should too!)

Why we love Marketing (and you should too!) Home Why we love Marketing (and you should too!) It is us who spot new opportunities in the market, new ways of…

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Print Advertisements – Best ROI Measurement Techniques

How to Plan a Successful Brand Activation Campaign Home Measuring Print Ad ROI is difficult. Traditional methods of measuring ROI- Asking customers, Discount Coupons, Mail Order Forms, QR codes, Special…

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